What causes customers to leave before buying? It's a question every online retailer should, and often does, ask. Here's a study by WorldPay about mobile commerce in the airline industry, lots of stats about user behavior in different countries, and detail on "shopping cart abandonment."
Wednesday, June 20, 2012
What Causes Mobile Shoppers to Abandon Airline Ticket Purchases?
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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