Walgreens says 40 percent of its online transactions came from its one-year-old mobile app, where the most active customers are tapping through to shop, order prescription refills or find nearby stores to get flu shots.
The Walgreens mobile commerce experience shows what can be done using mobile devices, mobile apps when harnessed to marketing and mobile commerce.
Friday, February 17, 2012
Walgreens Mobile App Drives 40% of Online Transactions
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
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