Friday, April 11, 2008

Data Card Sales Will Quadruple


Sales of mobile data cards, which enable broadband access in laptops via a service provider’s mobile data network, are forecast by Infonetics Research to nearly quadruple between 2007 and 2011, when they will reach $2.9 billion.

“Currently, mobile data services are generally too expensive for mass market adoption, but that will change with the increasingly extensive rollout of high speed HSDPA, the launch of new data plans offering increased download limits, and better subsidies for mobile data cards, says Richard Webb, Infonetics Research directing analyst.

As mobile data plans become more affordable, consumers will use mobile data cards to download Internet-based content such as MP3s, games and video clips to mobile devices. Users also will use data cards to transfer user-generated content such as photos, video clips to other users.

A small proportion of consumers will use a mobile data plan as their primary means of broadband access. Infonetics predicts worldwide mobile data subscribers will accelerate dramatically over the next few years, reaching 144 million users by 2011.

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