Amp'd Mobile ended 2006 with more than 100,000 subscribers, 89 percent of which are on postpaid contracts. Most significantly for the mobile virtual network operator, the company surpassed its own expectations for data revenues and mobile content usage.
Average content and data revenue per user exceeded $30 a month (compared to an industry average of $6.80) and total ARPU exceeded over $100 a month.
Notably, content accounts for nearly 60 percent of the $30 of data ARPU, in contrast to approximately 25% among other carriers. The results are important as a test of MVNO viability, as well as the content-centric strategy for an MVNO, in view of the shuttering of ESPN's MVNO effort.
Tuesday, January 9, 2007
Amp'd Up
Labels:
mobile
Gary Kim has been a digital infra analyst and journalist for more than 30 years, covering the business impact of technology, pre- and post-internet. He sees a similar evolution coming with AI. General-purpose technologies do not come along very often, but when they do, they change life, economies and industries.
Subscribe to:
Post Comments (Atom)
Many Winners and Losers from Generative AI
Perhaps there is no contradiction between low historical total factor annual productivity gains and high expected generative artificial inte...
-
We have all repeatedly seen comparisons of equity value of hyperscale app providers compared to the value of connectivity providers, which s...
-
It really is surprising how often a Pareto distribution--the “80/20 rule--appears in business life, or in life, generally. Basically, the...
-
Who gets to use spectrum, and concerns about interference from other users, now appears to be an issue for Google’s Project Loon in India. ...
No comments:
Post a Comment